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Help centre · Setting up your shop

Who your shop is and where it is. These details print on invoices, show on your contact page, and decide how tax is worked out — so this is the tab to get right before you trade.

Store details

FieldWhat to put
NameYour trading name. It heads your invoices and, until you upload a logo, your storefront.
Email / PhoneHow customers reach you. The email is what your contact page and order emails point at, so use one somebody reads.
AddressYour real trading address. It goes on invoices, which is a legal requirement for a VAT invoice — not a decoration.

Country — the field that does the most

It is not decoration. Country decides how VAT is worked out on every sale you ever make: your home rate, EU OSS for a shopper elsewhere in the EU, or zero-rated for an export. Set it before you take an order, because changing it later does not go back and re-tax the orders you have already sold. A shop registered for VAT in Northern Ireland (an XI number) is not supported yet. Your customers can be anywhere: the Isle of Man and Northern Ireland are inside UK VAT, so a UK shop charges them UK VAT like any other UK customer.

what3words

Optional, and genuinely useful if you are up an alley or on an industrial estate where the postcode drops people in the wrong car park. It sits alongside your address on the contact page.

Timezone

Your local time. Order times, the dashboard's "today" and anything scheduled by the clock — when your event posts go out, when a closed day starts — all follow it. Set it once, when you set the country.

Opening hours

Two things per day, side by side, and they do different jobs.

  • The line on the left is free text, written exactly as you want it read — "10am – 6pm", "Closed", "12–8, late night Thursday". Nothing parses it, so there is no format to get wrong. It is the sign in the window.
  • The two times (opens and closes) are what the software books against: a table or a room can only be booked inside them, unless that space has been given hours of its own on the floor plan. Leave both empty for a day you are shut — or for a day you are open but would rather not take bookings on.

Closed days

Dates you are shut altogether — Christmas Day, a staff day. Pick one in Add a closed day and save; no event runs and no ticket can be sold for that date, one-off events included. If a date already has confirmed bookings on it the row says how many, and closing the day does not cancel them or refund anyone — that is yours to do by hand. Clear a date and save to open it again. To stand one event down for a night without closing the shop, use Don't show this event on these days on the event itself.

Social

Full URLs to your Facebook, X and Instagram — the whole https://… address, not a handle. Leave a box blank and that icon simply does not appear, so a shop with one account does not get two dead links.

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